Our company
Thirty years of boutique media expertise, building client success through authentic relationships and collaborative, partnership-driven strategies.
For over 30 years, O’Neill Media Group has partnered with Australian businesses to amplify their voice across every platform that matters.
Our philosophy
Our mission
To deliver transparent, results-focused media solutions that drive genuine business growth. We work exclusively for our clients, not media networks, ensuring every recommendation serves your goals alone.
Our vision
To be Australia’s most trusted media partner—where businesses find expert guidance, honest advice, and a team genuinely invested in their success. We measure our achievements by the customers we bring to your door.
Our operating rythm
We believe the strongest results come from genuine collaboration. Rather than a traditional supplier relationship, our approach is built on transparency, trust, and mutual accountability. We align closely with your internal teams to ensure media strategy supports broader business goals.
our history
O’Neill Media Group’s journey began with a simple belief: media buying should be about relationships, not just transactions.
The Foundation
O’Neill Media Group was built on a simple belief: media buying should be about relationships, not just transactions. This philosophy guides every partnership we forge and every campaign we create.
3 Decades of Expertise
Founded by Paul O’Neill in 2015, our agency draws on 30 years of industry experience. Paul’s career at Melbourne’s premier radio network, 3AW, established the deep media connections that power our agency today.
Boutique by Design
We deliberately maintain our boutique structure to stay close to every client, campaign, and outcome. While larger agencies chase volume, we deliver personalised service backed by serious buying power. Your business has a name, not an account number.
Our Values & Approach
Every decision we make is guided by three principles: transparency, partnership, and results.
Client-First Advocacy
We work exclusively for you, not media networks. Our recommendations are unbiased, focused solely on your goals, allowing us to negotiate fearlessly and secure exceptional value.
End-to-End Partnership
From strategy and planning to creative production and campaign optimisation, you'll work with the same dedicated team who genuinely understand your business.
Transparent Results
We work exclusively for you, not media networks. Our recommendations are unbiased, focused solely on your goals, allowing us to negotiate fearlessly and secure exceptional value.
Relationship-Led Service
Built on 30 years of industry experience, our reputation rests on lasting partnerships. We deliver the best rates, best strategy, and ultimately, the best results for your business.
Our experience
We don’t behave like a traditional agency. We integrate into our clients’ teams, collaborate closely with stakeholders and remain accountable for outcomes.
Our model includes:
- • Direct access to senior media specialists
- • No junior hand-offs or account churn
- • Transparent planning, buying and reporting
- • Calm, experience-led decision-making.
Many of our client relationships span decades, because trust is built through consistency, not pitches
Meet the team
This is the team you’ll work with day to day
Paul O'Neill
Kate Ball
Jun Hao Yeow
This is the team you can access whenever required
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get in touch
Get in touch to discuss your campaign or ask us anything.
